IMD business school for management and leadership courses
This case follows the steps taken by Kaichi Yokoyama, Moon Creative Lab’s CEO, to establish the entity as a pioneering venture studio and entrepreneurial talent development entity within the Mitsui Group. As a corporate venture, the story began in 2018 when Kaichi embarked on a mission to reshape Mitsui’s deeply entrenched traditions and pursue …
Research Information & Knowledge Hub for additional information on IMD publications
In 2022, Elon Musk, known for his innovative ideas and often compared to Steve Jobs, made a big move by buying Twitter for $44 billion. He then started transforming the microblogging platform, rebranding it as “X.” His goal was to turn Twitter into a super app like WeChat in Asia, combining many services like messaging, shopping and payments int…
Research Information & Knowledge Hub for additional information on IMD publications
Terry Burns launched UniMag in 2007 and went on to develop its ecosystem of affiliated companies over several years. As most media were rapidly shifting online, UniMag established its brand as a high-profile magazine with a counter-intuitive focus on high-quality print and journalism. Since then, digitalization has increasingly shaped the media …
Research Information & Knowledge Hub for additional information on IMD publications
Peter Goldschmidt became the CEO of pharmaceuticals company STADA in 2018. He was a firm believer in culture as a driving force – and a predictor – of organizational performance and competitiveness. A year earlier, two private equity funds had become majority owners of the “old” STADA – essentially a loose, decentralized network of country opera…
Research Information & Knowledge Hub for additional information on IMD publications
MADRID (SPAIN), MARCH 2023. Jaime Garcia-Prieto, founder and CEO of Galeneo, was polishing the deck for the fundraising for his healthcare start-up. The seed round of €1 million would take him to the institutional A round scheduled for Q3-2024, a comfortable 18-month+ runway. His proposal to decentralize healthcare through a tech-enabled hospita…
Research Information & Knowledge Hub for additional information on IMD publications
Sept 2022. Corinne Avelines, SIBIUS’s CEO, had received the news that the results of the first large-scale test of the company’s first product had just been published. The test, conducted with children between 3 and 4 years old, validated their approach to early detection of autism. The technology was grounded in research showing that it was pos…
Research Information & Knowledge Hub for additional information on IMD publications
The case discusses the development of Valeur Absolue – the niche luxury perfume company – from its inception in 2012 through to 2022 and the leadership journey of its founder Bénédicte Foucart. In pursuit of her purpose to empower women and increase the positive energy in their lives, Bénédicte believed that she would be able to address women’s …
Research Information & Knowledge Hub for additional information on IMD publications
Robert Kuok is a prominent Malaysian entrepreneur and the founder of the Kuok Group. He has led the Kuok Group to become one of Asia’s most dynamic multinational conglomerates, with publicly listed companies scattered across Hong Kong, Singapore, and Malaysia, complemented by a web of privately held companies. However, in 2023, the 100-year-old …
Research Information & Knowledge Hub for additional information on IMD publications
Byton was a Chinese electric vehicle company founded in 2016 with the goal of developing affordable, connected EVs. Daniel Kirchert, a seasoned automotive industry executive with extensive experience in luxury cars in China, was invited to join the start-up. With Daniel’s leadership and vision, Byton quickly became one of the most talked-about s…
Research Information & Knowledge Hub for additional information on IMD publications
When one of On’s co-founders stepped into the elevator at the brand new On Labs headquarters in Zurich, a fellow co-worker asked whether it was also his first day at On. He was speechless. Less than a decade earlier, the 5 partners regularly went for lunch runs with some of the other 30 team members. And now in April 2023, On was a publicly list…
Research Information & Knowledge Hub for additional information on IMD publications
On Wednesday 15 September 2021, about 100 On team members were going to jog to the NYSE to mark the running shoe brand’s first day as a publicly traded company. One of few unicorns in Switzerland, On had been founded in January 2010 by running enthusiasts David Allemann and Caspar Coppetti, together with former professional athlete Olivier Bernh…
Research Information & Knowledge Hub for additional information on IMD publications
It is now four years later, and Drinkotec is scaling up fast. They’ve had to make some tough decisions in order to focus, have the best people and build the culture that they want, but today, major beverage companies are seeking their technology in order to go packaging-free. This case is about leadership, culture, sustainability and taking the …
Research Information & Knowledge Hub for additional information on IMD publications
The deal is closed; Franck-Erik Flegbo and Cyril Le Terrien become the owners of Drinkotec but discover that the existing team doesn’t really have the capabilities or culture to innovate. The Covid-19 pandemic hits, and they discover that their customers need Drinkotec’s help.
Research Information & Knowledge Hub for additional information on IMD publications
Franck-Erik Flegbo and Cyril Le Terrien were already successful executives in a major multinational when they decided that it was time to dream, and to build their own company, with a culture that delivered performance, created a culture where everyone wanted to work, used the latest technologies, and did its part to save the planet. The opportu…
Research Information & Knowledge Hub for additional information on IMD publications
Entrepreneur François Randin was successful, but searching for his next venture, wanting to build something sustainable. Suddenly he sees an all-electric sports car and decides to create an electric vehicle (EV) charging station company, even though the number of EVs on the road at the time is minuscule. He starts with software, moves to hardwar…
Research Information & Knowledge Hub for additional information on IMD publications