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Alexander (Alex) Osterwalder, founder and CEO of Strategyzer, is a leading author, IMD visiting professor, entrepreneur, and in-demand speaker whose work has changed the way established companies do business and how new ventures get started. Ranked No. 4 of the top 50 management thinkers worldwide, Osterwalder also holds the Thinkers50 Strategy Award.
He invented the Business Model Canvas, Value Proposition Canvas, and Business Portfolio Map together with Yves Pigneur – practical tools that are trusted by millions of business practitioners from leading global companies.
Osterwalder’s books include Value Proposition Design, Testing Business Ideas, The Invincible Company, High-Impact Tools for Teams, and the international bestseller Business Model Generation. Ranked No. 4 of the top 50 management thinkers worldwide, Osterwalder also holds the Thinkers50 Strategy Award and the European Union’s inaugural Innovation Luminary Award.
Strategyzer, the company he co-founded in 2010, is an innovation powerhouse providing online courses, applications, and technology-enabled services to help organizations effectively and systematically manage strategy, growth, and transformation.
In 2019, Osterwalder chaired the Drucker Forum, the premier annual business management conference. A frequent and popular keynote speaker, he travels the world, discussing his ideas and strategies at Fortune 500 companies, premiere innovation conferences, and leading universities.
He holds a doctorate from HEC Lausanne, Switzerland, and is a founding member of The Constellation, a global not-for-profit organization connecting local responses to global issues around the world.