Questions you need to be asking about your digital transformation
Most companies undergoing digital transformation want to improve their customers' experience, but data shows they aren't succeeding. Why?...
Author
Didier Bonnet
Didier Bonnet is Professor of Strategy and Digital Transformation at IMD and program co-director for Digital Transformation in Practice (DTIP). He also teaches strategy and digital transformation in several open programs such as Leading Digital Business Transformation (LDBT), Digital Execution (DE) and Digital Transformation for Boards (DTB). He has more than 30 years’ experience in strategy development and business transformation for a range of global clients.
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Five questions to help you choose the right digital governance model
Choosing a digital governance model is a critical part of a digital transformation strategy. Research has indicated that governance is a key driver of financial performance for businesses that have undergone successful...
Fuse soft skills and digital for customer centricity on steroids
Technology alone cannot unlock all the answers for understanding customers. Companies must blend soft skills such as empathy, humility and audacity with digital innovation to achieve true customer centricity. ...