IMD business school for management and leadership courses
Our year
At the heart of IMD is our commitment to real learning and real impact. 2023 was a pivotal year as we engaged more learners and drove greater impact than ever before while significantly accelerating our learning innovation.
Across our degree and executive education offerings, we welcomed over 28,000 participants in our physical and virtual classrooms, a growth of 43% versus 2022. To deliver real impact, we carefully measure the effectiveness of our programs at three key moments – at the program’s conclusion, four months later, and after a year – and we glean insights to improve. This year, 73.7% of participants reported that their IMD learning experience had delivered a high personal and organizational impact. Fewer than 1 in 20 reported a low impact on both dimensions. It was gratifying to see our average Net Promoter Score (NPS) jump from 60 to 66 –the iPhone scores a paltry 51 by comparison.
2023 also saw the launch of several new Open Programs, including Inclusive Leadership, Venture Asset Management, and our Board Readiness Diploma to prepare the next generation of responsible board members. But in many ways, our Sprints – short, intensive programs mixing faculty-led virtual sessions, videos, online exercises, and peer engagement – enabled us to take our pedagogy and impact to the next level. As organizations and their leaders tried to get their heads around the implications of Chat GPT and generative artificial intelligence (AI) more broadly, Öykü Isik and Amit Joshi convened hundreds of executives in a series of GenAI Sprints. In parallel, Jennifer Jordan and Michael Yaziji led a Sprint that developed critical leadership skills of 15,000 employees of a single company in less than six months – with real impact in real time.
More than anything, 2023 was a year when we did not just think about how AI might impact our clients and learners – we thought hard about the opportunities it might open up for us to enable more impactful learning. Led by Chief Learning Innovation Officer Sarah Toms, an IMD team built two AI-powered prototype apps that added a previously impossible dimension of personalized, interactive learning to our signature Orchestrating Winning Performance (OWP) programs in Lausanne and Singapore. From now on, we will roll out this capability across our offering to drive real learning and real impact even more effectively.
