Matternet–Swiss Post: Drone-based healthcare delivery (B)
Startup Matternet entered in 2017 the market of drone-based delivery of medical samples in Switzerland, via an investment from Swiss Post. Following two consecutive incidents in 2019 during which the drones fell mid-air to the ground, Matternet was caught between its growth imperative and its investor’s increasing concern regarding its public image and the safety of the technology. Regulatory evolutions in the USA and a partnership with logistics behemoth UPS allowed the company to shift most of its operations to the USA in 2019
- Case B is to bring in a set of conditions that could derail the best intention ofsenior executives. The “surprising” elements are to challenge a simplisitic assumptions among participants on how successful innovation can be managed.
2017-2020
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- Matternet–Swiss Post: Drone-based healthcare delivery (A)
- Matternet–Swiss Post: Drone-based healthcare delivery (B)
- Matternet–Swiss Post: Drone-based healthcare delivery (A)
- Matternet–Swiss Post: Drone-based healthcare delivery (B)
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GENEVA (SWITZERLAND), AUGUST 2021. There was a lot at stake for Sébastien. This was the culmination of his 18-month NCA supported search journey to find a company to acquire. Instead of a single target, he was now faced with the prospect of acquir...
In the 2010s, card processing – Mastercard’s flagship service – started showing signs of commodification as new, nimble players (typically, fintech startups thriving on digital) entered the payment processing space, and customer preferences evolve...
The total costs of the Swiss healthcare system are rapidly approaching the CHF 100 billion mark per year. Now Switzerland is voting on November 24 on a further reform step. But that will not be enough. New ideas are needed.
Case reference: IMD-7-2515 ©2024
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in NZZamSonntag 31 October 2024
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in I by IMD
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IMD Center for Sustainable and Inclusive Business Report, October 2024
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