The Ferrari renaissance (A)
This case traces the revitalization of the Ferrari Formula 1 team from 1992 through 2002, concentrating on the changes in organization, management, teamwork, and culture. It provides an excellent example of a team of ex-patriots transforming an Italian company, and leading them to a dominant position in a highly competitive global sport.
1992-2002
Cranfield University
Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]
Harvard Business School Publishing
60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]
NUCB Business School
1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]
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- The Ferrari renaissance (A)
- The Ferrari renaissance (B)
- The Ferrari renaissance (A)
- The Ferrari renaissance (B)
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in Organization Science March-April 2024, vol. 35, no. 2, pp. 387-768, https://doi.org/10.1287/orsc.2023.1685
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