IMD business school for management and leadership courses

Mostafa Terrab, director general y presidente del Consejo de Administración del grupo marroquí de fertilizantes OCP, explica al Presidente del IMD, Jean-François Manzoni, cómo ser sincero le ayudó a ganarse la confianza de su gente mientras orquestaba una reforma radical.

Mostafa Terrab, CEO e Presidente do Conselho de Administração do grupo marroquino de fertilizantes OCP, explica ao Presidente do IMD, Jean-François Manzoni, como a sinceridade de intenções o ajudou a ganhar a confiança das suas pessoas durante uma reforma radical.

“Keep it simple and don’t get caught up with buzzwords like ‘ecosystems’ and ‘platforms’,” says IMD Professor of Strategy and Marketing Goutam Challagalla.

Frame decisions with the proper use of AI so your organization can drive growth rather than get left behind, say Amit Joshi, Arnaud Chevallier and Maude Lavanchy.

Public-private collaboration, digital prowess and clear communication with population have been key to economic survival during pandemic, experts say.

We hear the buzzword customer centricity all the time, but does it really mean anything anymore? At OWP liVe, Professor Seán Meehan will outline how to recalibrate your organization to be a customer-focused success.

A panel of experts moderated by IMD Professor of Finance Arturo Bris, Director of the World Competitiveness Center, says governments and companies need to build citizen trust in data use.

What is purpose and why does it matter? There’s a lot of noise out there about the purpose behind a business. Is “purpose” just a buzzword, or is it something more, something that you should be focusing on as the core of your business?

Non-digitally native companies can benefit greatly from having a better understanding of agile methods which may help them thrive in uncertain environments.

Solving problems is more about the process than the outcome, say Professors Albrecht Enders and Arnaud Chevallier

There is a growing need to provide executives with the tools to take a more integrated approach to impact and business – and to change mindsets when it comes to financial decision-making.

Sustainability is like a new Olympic sport – some are champions and their businesses are winning, others are lagging behind. At OWP liVe, Lundin Chair Professor of Sustainability Knut Haanaes will explain how you can keep ahead.

The once popular model of having a high-level management team develop a strategy which is then communicated to the rest of the organization is quickly becoming archaic. A truly inclusive strategy is one that is supported by the whole company and has a high level of employee engagement.

If you want to achieve true customer centricity, you need to combine the possibilities of digital transformation with classic “human” leadership skills. At OWP liVe, Didier Bonnet, Frédéric Dalsace and Katharina Lange will explain how.

‘The E and the S are competing for attention, and the greener we go, the more social harm we need to account for,’ says IMD Professor of Finance Karl Schmedders.