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Case Study

Celonis: Building a lean digital ecosystem

By Carlos Cordon, Benoit F. Leleux and Marc Chauvet

16 pages

August 2022

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Reference: IMD-7-2286

To maintain its position as the category leader in process mining and execution management, Celonis needed to be able to facilitate – or even automate – corrective measures on these processes to edge closer to process mining nirvana, i.e. a fully automated, intelligent and real-time execution management system (EMS). But how to determine the right balance between features that were best developed in-house and those that could rely on its growing ecosystem of partners? Would the team be able to manage the explosive growth following the onboarding of so many partners? Celonis had created tools to bring the Lean philosophy into the digital age, but would the new ecosystem be enough to launch it into orbit?

Learning Objective

Introduce the concept of Lean and how it is applied in the digital space
Illustrate how to assess an organization’s gaps
Showcase how to build an ecosystem of partners and some of the underlying challenges

Keywords

Strategy, Digital Transformation, Disruption, Entrepreneurship, Operations, Production, Lean Management, Ecosystem, Big Data, Process Management, Data Mining, Consultancy, Scale-up, Growth Management, Start-up, Technology Management, Digital

Settings

World/global, Germany
Celonis, Business Management Services, Consultancy
2015-2022

Type

Field Research

Available Languages

English

Related material

Teaching note, Video

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This case study is part of a series

Celonis: Building a lean digital ecosystem
Celonis: The process mining unicorn

2023 John Molson MBA International Case Writing Competition - 3rd Prize

This case study is part of a series

Celonis: Building a lean digital ecosystem
Celonis: The process mining unicorn

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