Ping An: How a Chinese insurance firm became a tech giant (B)
While Ping An is so successful to transform and reinvent itself to a tech giant, it discovered the demand of small and medium sized financial institutions to deploy technology. In December 2015, Ping An set up OneConnect, a fintech spinoff, to export its internal technology and repackage them as services to other banks and insurance companies in China. Case (B) is about how Ping An incubated OneConnect and development of OneConnect. OneConnect is in an expansion phase, growing from its Chinese client base to offer its cloud-based services across Asia. At the beginning it relied very much on Ping An in terms of technology, people and other resources, and became more and more independently later on. OneConnect turned out to be a unicorn and was listed on the New York Stock Exchange in December 2019.
- Identify the mind-set of a leadership team that looks beyond typical short-term planning horizons
Ping An Insurance, Finance and Insurance
1988-2020
Cranfield University
Wharley End Beds MK43 0JR, UK
Tel +44 (0)1234 750903
Email [email protected]
Harvard Business School Publishing
60 Harvard Way, Boston MA 02163, USA
Tel (800) 545-7685 Tel (617)-783-7600
Fax (617) 783-7666
Email [email protected]
NUCB Business School
1-3-1 Nishiki Naka
Nagoya Aichi, Japan 460-0003
Tel +81 52 20 38 111
Email [email protected]
IMD retains all proprietary interests in its case studies and notes. Without prior written permission, IMD cases and notes may not be reproduced, used, translated, included in books or other publications, distributed in any form or by any means, stored in a database or in other retrieval systems. For additional copyright information related to case studies, please contact Case Services.
Research Information & Knowledge Hub for additional information on IMD publications
- Ping An: How a Chinese insurance firm became a tech giant (A)
- Ping An: How a Chinese insurance firm became a tech giant (B)
- Ping An: How a Chinese insurance firm became a tech giant (C)
- Ping An: How a Chinese insurance firm became a tech giant (A)
- Ping An: How a Chinese insurance firm became a tech giant (B)
- Ping An: How a Chinese insurance firm became a tech giant (C)
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
The case study introduces an original way of exploring the many questions and concerns around AI adoption in business. Based on a true story, it discusses the dilemma of AI implementation through Joe, the CIO of ParcelFlow. Joe is getting ready to...

Women’s realities are often overlooked, but lifepreneurs—entrepreneurs innovating from experience—are turning struggles into profit and systemic change.
This case study explores AstraPay’s journey to become a significant player, despite its latecomer status, in Indonesia’s burgeoning digital payments landscape. Launched in 2018, AstraPay had grown to serve over one million customers, but it faced ...
From AI-powered bookings to strategic technology investments, discover how top companies fuse AI with authentic experiences—and why loyalty is your ultimate defense against disruption.

Haier's CEO Zhou Yunjie explains how the company's innovative RenDanHeYi model empowers employees, drives global growth, and adapts to market changes.

Switzerland should assess the Credit Suisse collapse before adding more banking regulations, says UBS Group CEO in a talk on Europe's financial future.

CFOs can rethink underperforming AI adoption by focusing on business value, data readiness, and employee buy-in.
US President Donald Trump’s full embrace of digital assets has sent shock waves through the cryptocurrency market, driving a price surge while creating both new opportunities and heightened risks for investors and corporations. Last week, Mr Trump...
The case explores TBC Bank Group’s remarkable journey from a small Georgian bank to a regional leader in digital financial services across Central Asia. Founded in 1992 with just US$500 in initial capital, TBC evolved into Georgia’s largest financ...
The case explores the principles and challenges of operational excellence through the experience of Magdi Batato, former EVP of Operations at Nestlé. It examines how he implemented Mission-Directed Work Teams (MDWTs) to empower front-line workers,...
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Case reference: IMD-2650 ©2025
Research Information & Knowledge Hub for additional information on IMD publications
IMD Center for Future Readiness Report, March 2025
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications