Tetra Pak (A): The challenge of intimacy with a key customer

By 2025, Gen Z will shape the workforce. They seek purpose, flexibility, and work-life balance, making startups and large companies adapt to their unique needs.

Alex Reinhardt was brought in to turn around a renewable-energy company that had been on the verge of bankruptcy until the German government bailed it out. After he fainted from overwork and burnout and had to take a medical leave, the board appoi...

As any executive will tell you, moral suasion will not convince most companies to commit to sustainability. Even major long-term threats will not do it. Companies need positive reasons to undertake significant investments. Fortunately, sustainabil...

Family businesses are an essential part of the global economy, as they combine the power of a common goal. Long-term vision, and deep personal commitment. But these unique characteristics create a special context in which personal relationships bl...

In 1948, Spandow’s grandmother Else Widerøe founded Contact Service, the forerunner of today’s Spabogruppen, Amesto Group, and Spabo Eiendom. In 1980, her son Thor took over the family business. Over time, Contact Service evolved into Norsk Person...

The total costs of the Swiss healthcare system are rapidly approaching the CHF 100 billion mark per year. Now Switzerland is voting on November 24 on a further reform step. But that will not be enough. New ideas are needed.

Consumer preferences are increasingly favoring brands with a strong local identity. The reasons for this trend include environmental concerns and challenges in our fast-paced, interconnected world. Global crises -- such as the COVID-19 pandemic, c...

When John Donahoe stepped in as Nike's chief executive in January 2020, two months before the Covid-19 pandemic struck, the appointment looked like a masterstroke. His background in Silicon Valley, having served as chief executive of eBay and chai...

More than 80% of purchases are made by women. But reaching, interacting with, and converting female consumers is a challenge for most companies. You can get through the maze of marketing to women by using these four guidelines.

The ways popular frameworks are used fall short in today’s rapidly changing environment. Here is a new way to make better-informed strategic choices.