Case Study

Han’s Laser (A1): Solving the cash problem (2000-2009)

4 pages
December 2010
Reference: IMD-3-2174

In April 2001, Gao was able to raise enough funds to win the bidding war and regain control Han’s Laser. But the company was still struggling with a cash shortage, so in June 2004, after a successful IPO, the company was listed on Shjenzhen Stock Exchange. By 2007 sales had more than quadrupled since the IPO and the company did not have enough factory space to fill orders. Cash was once again a problem, so the company raised money through an SEO and went on to build the largest laser production site in the world.

Learning Objective

Options for solving cash flow problems – from pawning company vehicles to the capital markets

Keywords
Laser Equipment, General Management, Strategy
Settings
China
2000-2009
Copyright
© 2010
Available Languages
English
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This case study is part of a series
  • Han’s Laser (A): A high-tech company with Chinese characteristics (1996-2000)
  • Han’s Laser (A1): Solving the cash problem (2000-2009)
  • Han’s Laser (B): The challenge of growth and profitability (2000-2009)
  • Han’s Laser (C): Redefine the business (2009 and beyond)
This case study is part of a series
  • Han’s Laser (A): A high-tech company with Chinese characteristics (1996-2000)
  • Han’s Laser (A1): Solving the cash problem (2000-2009)
  • Han’s Laser (B): The challenge of growth and profitability (2000-2009)
  • Han’s Laser (C): Redefine the business (2009 and beyond)
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Han’s Laser (A): A high-tech company with Chinese characteristics (1996-2000)
By Winter Nie Abraham Hongze Lu and James J. D. Wang
Case reference: IMD-3-2173 ©2010
Summary
From humble beginnings in Shenzhen, China in 1995, Mr. Yunfeng Gao led Han’s Laser to become the dominant laser marker producer in China in 1999. H...
Reference IMD-3-2173
Copyright ©2010
Copyright owner IMD Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Han’s Laser (A1): Solving the cash problem (2000-2009)
By Winter Nie Abraham Hongze Lu and James J. D. Wang
Case reference: IMD-3-2174 ©2010
Summary
In April 2001, Gao was able to raise enough funds to win the bidding war and regain control Han’s Laser. But the company was still struggling with ...
Reference IMD-3-2174
Copyright ©2010
Copyright owner IMD Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Han’s Laser (B): The challenge of growth and profitability (2000-2009)
By Winter Nie Abraham Hongze Lu and James J. D. Wang
Case reference: IMD-3-2175 ©2010
Summary
By 2006, Han’s Laser had risen to be the world’s number one producer of laser markers. However, Gao felt that the historical compound annual growth...
Reference IMD-3-2175
Copyright ©2010
Copyright owner IMD Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Han’s Laser (C): Redefine the business (2009 and beyond)
By Winter Nie Abraham Hongze Lu and James J. D. Wang
Case reference: IMD-3-2176 ©2010
Summary
After redefining its growth strategy and repositioning itself as a light sourcing company, Han’s Laser diversified into providing industrial soluti...
Reference IMD-3-2176
Copyright ©2010
Copyright owner IMD Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications