Christoph Gebald and Jan Wurzbacher founded Zurich-based start-up Climeworks in 2009 based on technology they had developed, which they claimed would help slow the massive challenge of climate change by capturing CO2 directly from the air. Several hurdles still stood in their way, but Gebald and Wurzbacher had an entrepreneurial mindset and ambitious plans for their business and its potential impact on humanity. The pair put all their efforts into developing the robust technology, reducing costs of production and building a viable business model to directly capture and sell carbon dioxide – a market yet to be developed. Climeworks aimed to remove 1% of global CO2 emissions from the Earth’s atmosphere by 2025. The vision was bold and could only be achieved through massive growth, including 250,000 installations the size of Climeworks’ flagship plant in Switzerland. One main issues Climeworks needed to address was reducing the uncertainty around the desirability of the solution, meaning identifying and leveraging market demand. Once the prototype had been developed, the company needed to find markets for its end product, carbon dioxide. Which industries would be good targets? Could Climeworks create completely new markets for the solution?
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Despite policy and market headwinds, the clean energy transition is accelerating. Here are five key insights business leaders need to know in 2025.
CFOs must drive a financially disciplined way to manage environmental and climate risk amid growing push back against sustainability efforts.
This episode takes you behind the scenes of a recent gathering led by the World Business Council for Sustainable Development together with IMD, where David Bach sat down with two sustainability leaders.
All organizations should have a plan to secure trust during, after (and even before) a crisis hits. Here are a host of examples, good and bad, to learn from.
Discover four proven strategies for sustainable and efficient green transition. Split operations with ring fencing to fast-track your green goals.
10 years of exclusive surveys reveal top supply chain strategy challenges—and how tools like AI, ML, and digital twins are reshaping the path forward.
Uncover AI use cases and opportunities with 4 clear imperatives that align data with business value. Avoid pitfalls and ask the right questions.
Join IMD Senior Researcher Adrian Dellecker and Mariana Sarmiento of Terrasos to explore business opportunities in voluntary biodiversity credits and environmental innovation.
Explore eDNA science with Kristy Deiner on the IMD Management Cast . Learn how genetics, biodiversity, and data analytics shape conservation and the bioeconomy.
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications
Research Information & Knowledge Hub for additional information on IMD publications