IMD business school for management and leadership courses

The six disciplines of strategic thinking by Michael D Watkins - IMD Business School
Book Strategy Leadership
The Six Disciplines of Strategic Thinking
Latest awards & honors
More awards & honors
Case Study
Not so black and white: Grupo Inca’s black alpaca dilemma (A)

Grupo Inca, a conglomerate that owned Peru’s leading textile business with a long history of working with alpaca fleece, was at a crossroads regarding the conservation and commercialization of black alpaca fiber. Historically, black alpacas were as common as their lighter-colored counterparts, but market preferences drove them to near extinction…

Social Innovation Business Ethics Sustainability
The Case Centre Awards and Competitions Winner 2025 – Outstanding Compact Case
By Vanina Farber, Carolina Duran Silva, Baris Silahcioglu, Hugo ten Zijthoff and Shih-Han Huang
Case reference: IMD-7-2609, © 2024
Not so black and white: Grupo Inca’s black alpaca dilemma (A)
By Vanina Farber Carolina Duran Silva Baris Silahcioglu Hugo ten Zijthoff and Shih-Han Huang
Case reference: IMD-7-2609 ©2024
Summary
Grupo Inca, a conglomerate that owned Peru’s leading textile business with a long history of working with alpaca fleece, was at a crossroads regarding the conservation and commercialization of black alpaca fiber. Historically, black alpacas were as common as their lighter-colored counterparts, but market preferences drove them to near extinction…
The Case Centre Awards and Competitions Winner 2025 – Outstanding Compact Case
Reference IMD-7-2609
Copyright ©2024
Copyright owner IMD Copyright
Organization Grupo Inca
Industry Manufacturing, Textile
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Case Study
AMAG: Creating its own future in a disrupted automotive industry

AMAG is Switzerland’s premier automotive retail and service company, holding exclusive rights to import Volkswagen Group car brands such as Audi, Volkswagen, Skoda, Cupra and Seat. In 2022 AMAG had 7,300 employees and a revenue of CHF 4.4 billion. The electrification of the automotive industry and the introduction of the agency model by the Volk…

Strategy Business Transformation
The Case Centre Awards and Competitions Winner 2025 – Outstanding Case Writer
By Stefan Michel, Daniel Gerber, Vikas Munjal, David Rivière, Stephan Thalmann and Esther Lind
Case reference: IMD-7-2498, © 2023
AMAG: Creating its own future in a disrupted automotive industry
By Stefan Michel Daniel Gerber Vikas Munjal David Rivière Stephan Thalmann and Esther Lind
Case reference: IMD-7-2498 ©2023
Summary
AMAG is Switzerland’s premier automotive retail and service company, holding exclusive rights to import Volkswagen Group car brands such as Audi, Volkswagen, Skoda, Cupra and Seat. In 2022 AMAG had 7,300 employees and a revenue of CHF 4.4 billion. The electrification of the automotive industry and the introduction of the agency model by the Volk…
The Case Centre Awards and Competitions Winner 2025 – Outstanding Case Writer
Reference IMD-7-2498
Copyright ©2023
Copyright owner IMD Copyright
Organization AMAG Group
Industry Automotive
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Case Study
Nespresso: Strategy reset for growth: The youth market

Nespresso, the global leading brand in portioned coffee, is facing an existential threat. The company’s current market base, which consists primarily of aging consumers, is likely to decline in the medium to long term. To compensate for the certain shortfall, the company needs to attract young coffee drinkers among Millennials and Generation Z, …

Marketing Strategy Sustainability
The Case Centre Awards and Competitions Winner 2025 – Overall Award
By Kamran Kashani and Goutam Challagalla
Case reference: IMD-7-2479, © 2023
Nespresso: Strategy reset for growth: The youth market
By Kamran Kashani and Goutam Challagalla
Case reference: IMD-7-2479 ©2023
Summary
Nespresso, the global leading brand in portioned coffee, is facing an existential threat. The company’s current market base, which consists primarily of aging consumers, is likely to decline in the medium to long term. To compensate for the certain shortfall, the company needs to attract young coffee drinkers among Millennials and Generation Z, …
The Case Centre Awards and Competitions Winner 2025 – Overall Award
Reference IMD-7-2479
Copyright ©2023
Copyright owner IMD Copyright
Organization Nespresso
Industry Consumer Goods, Coffee
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Case Study
Future-proofing HEINEKEN: The EverGreen strategy

Dolf van den Brink, CEO of HEINEKEN, left the company’s global headquarters in Amsterdam for a company retreat. Over the next three days, the entire executive team would gather to discuss the company’s future. The preliminary results for 2022, presented during the recent two-day Capital Markets Event, were positive, and the company’s progress on…

Digital Disruption Sustainability Global Business Leadership Strategy
The Case Centre Awards and Competitions 2025 – Strategy and General Management Category Award
Best-selling Case Study
By Niccolò Pisani and Inès Augier
Case reference: IMD-7-2423, © 2023
Future-proofing HEINEKEN: The EverGreen strategy
By Niccolò Pisani and Inès Augier
Case reference: IMD-7-2423 ©2023
Summary
Dolf van den Brink, CEO of HEINEKEN, left the company’s global headquarters in Amsterdam for a company retreat. Over the next three days, the entire executive team would gather to discuss the company’s future. The preliminary results for 2022, presented during the recent two-day Capital Markets Event, were positive, and the company’s progress on…
The Case Centre Awards and Competitions 2025 – Strategy and General Management Category Award
Best-selling Case Study
Reference IMD-7-2423
Copyright ©2023
Copyright owner IMD Copyright
Organization HEINEKEN
Industry Consumer Goods, Beer
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
Sight unseen: The visibility paradox of entrepreneurship in an informal economy

In many informal economies, entrepreneurs face a visibility paradox: increasing visibility to resource-granting stakeholders simultaneously increases exposure to resource-extracting stakeholders. To investigate this phenomenon, we leverage a unique, hand-collected, small-area census dataset of firms in the township of Delft in Cape Town, South A…

Entrepreneurship
2024 Best Paper Award – Journal of Business Venturing / Lazaridis Institute
By Robert S. Nason, Siddharth Vedula, Joel Bothello, Sophie Bacq and Andrew Charman
in Journal of Business Venturing
March 2024, vol. 39, no. 2, 106364, https://doi.org/10.1016/j.jbusvent.2023.106364
Sight unseen: The visibility paradox of entrepreneurship in an informal economy
By Robert S. Nason Siddharth Vedula Joel Bothello Sophie Bacq and Andrew Charman
in Journal of Business Venturing March 2024, vol. 39, no. 2, 106364, https://doi.org/10.1016/j.jbusvent.2023.106364
Summary
In many informal economies, entrepreneurs face a visibility paradox: increasing visibility to resource-granting stakeholders simultaneously increases exposure to resource-extracting stakeholders. To investigate this phenomenon, we leverage a unique, hand-collected, small-area census dataset of firms in the township of Delft in Cape Town, South A…
2024 Best Paper Award – Journal of Business Venturing / Lazaridis Institute
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Book
Your strategy needs a strategy: How to choose and execute the right approach

You think you have a winning strategy. But do you? Executives are bombarded with bestselling ideas and best practices for achieving competitive advantage, but many of these ideas and practices contradict each other. Should you aim to be big or fast? Should you create a blue ocean, be adaptive, play to win–or forget about a sustainable competiti…

Strategy Leadership General Management
Featured in BookAuthority’s list of the best business strategy audiobooks of all time
By Martin Reeves, Knut Bjarne Haanaes and Janmejaya Sinha
Published by Harvard Business Review Press, © 2015
Your strategy needs a strategy: How to choose and execute the right approach
By Martin Reeves Knut Bjarne Haanaes and Janmejaya Sinha
Published by Harvard Business Review Press ©2015
Summary
You think you have a winning strategy. But do you? Executives are bombarded with bestselling ideas and best practices for achieving competitive advantage, but many of these ideas and practices contradict each other. Should you aim to be big or fast? Should you create a blue ocean, be adaptive, play to win–or forget about a sustainable competiti…
Featured in BookAuthority’s list of the best business strategy audiobooks of all time
Copyright ©2015
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Academic publications
More academic publications
Article
Coordination, sensemaking, and idea work: How founding teams pivot their venture ideas

This study offers novel insights into how team structure and flexibility affect pivoting. It details how founding team coordination practices shape individual and collective sensemaking of feedback and efforts to improve a venture idea. Following seven founding teams, we identified how teams with overlapping responsibilities enjoyed the flexibil…

Team Dynamics Purpose
By Eva Weissenböck, Nicola Breugst and Anna Brattström
in Journal of Business Venturing
March 2025, vol. 40, no. 2, 106472, https://doi.org/10.1016/j.jbusvent.2024.106472
Coordination, sensemaking, and idea work: How founding teams pivot their venture ideas
By Eva Weissenböck Nicola Breugst and Anna Brattström
in Journal of Business Venturing March 2025, vol. 40, no. 2, 106472, https://doi.org/10.1016/j.jbusvent.2024.106472
Summary
This study offers novel insights into how team structure and flexibility affect pivoting. It details how founding team coordination practices shape individual and collective sensemaking of feedback and efforts to improve a venture idea. Following seven founding teams, we identified how teams with overlapping responsibilities enjoyed the flexibil…
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
Technical change, jobs, and wages in the global economy

This paper presents a compact and intuitive framework that consolidates, simplifies, and extends results on the links between technology, trade, and labour market outcomes. It makes three main contributions. First, it presents closed-form solutions for the impacts of different types of technical change (TC) on jobs (the sectoral allocation of em…

Economics Global Business
By Richard Baldwin, Jan I. Haaland and Anthony J. Venables
in Journal of International Economics
23 February 2025, ePub before print, 104065, https://doi.org/10.1016/j.jinteco.2025.104065
Technical change, jobs, and wages in the global economy
By Richard Baldwin Jan I. Haaland and Anthony J. Venables
in Journal of International Economics 23 February 2025, ePub before print, 104065, https://doi.org/10.1016/j.jinteco.2025.104065
Summary
This paper presents a compact and intuitive framework that consolidates, simplifies, and extends results on the links between technology, trade, and labour market outcomes. It makes three main contributions. First, it presents closed-form solutions for the impacts of different types of technical change (TC) on jobs (the sectoral allocation of em…
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
Female entrepreneurs’ thirst for knowledge and the dark side of customer learning actions

This study investigates whether male and female entrepreneurs exhibit systematic differences in the customer learning actions they pursue, and how those actions convert to venture performance. Drawing from a dyadic sample of founders and startup advisors in the high-technology context, we explore the effects of two alternative customer learning …

Entrepreneurship Customer Centricity
By Matthew R. Marvel, Marcus T. Wolfe, Emily Neubert, Donald F. Kuratko and Sophie Bacq
in Entrepreneurship Theory and Practice
14 February 2025, ePub before print, https://doi.org/10.1177/10422587241311119
Female entrepreneurs’ thirst for knowledge and the dark side of customer learning actions
By Matthew R. Marvel Marcus T. Wolfe Emily Neubert Donald F. Kuratko and Sophie Bacq
in Entrepreneurship Theory and Practice 14 February 2025, ePub before print, https://doi.org/10.1177/10422587241311119
Summary
This study investigates whether male and female entrepreneurs exhibit systematic differences in the customer learning actions they pursue, and how those actions convert to venture performance. Drawing from a dyadic sample of founders and startup advisors in the high-technology context, we explore the effects of two alternative customer learning …
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
A tribute to the life and work of Jess Chua

Jess Chua was a leading scholar in the field of family business and a major contributor to Entrepreneurship Theory and Practice both as an author and editor. His significant contributions to the field were acknowledged by the Web of Science, which listed him among the world’s most highly cited researchers in Economics and Business in 2017, 2019,…

Family Business
By James J. Chrisman, Zhenyu Wu, Alfredo De Massis and et al.
in Entrepreneurship Theory and Practice
5 February 2025, ePub before print, https://doi.org/10.1177/10422587251315653
A tribute to the life and work of Jess Chua
By James J. Chrisman Zhenyu Wu Alfredo De Massis and et al.
in Entrepreneurship Theory and Practice 5 February 2025, ePub before print, https://doi.org/10.1177/10422587251315653
Summary
Jess Chua was a leading scholar in the field of family business and a major contributor to Entrepreneurship Theory and Practice both as an author and editor. His significant contributions to the field were acknowledged by the Web of Science, which listed him among the world’s most highly cited researchers in Economics and Business in 2017, 2019,…
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
Optimizing omnichannel assortments and inventory provisions under the multichannel attraction model

Assortment optimization presents a complex challenge for retailers, as it depends on numerous decision factors. Changes in assortment can result in demand redistribution with multi-layered consequences. This complexity is even more pronounced for omnichannel retailers, which have to manage assortments across multiple sales channels. Choice model…

General Management
By Andrey Vasilyev, Sebastian Maier and Ralf W. Seifert
in European Journal of Operational Research
3 February 2025, ePub before print, https://doi.org/10.1016/j.ejor.2025.01.035
Optimizing omnichannel assortments and inventory provisions under the multichannel attraction model
By Andrey Vasilyev Sebastian Maier and Ralf W. Seifert
in European Journal of Operational Research 3 February 2025, ePub before print, https://doi.org/10.1016/j.ejor.2025.01.035
Summary
Assortment optimization presents a complex challenge for retailers, as it depends on numerous decision factors. Changes in assortment can result in demand redistribution with multi-layered consequences. This complexity is even more pronounced for omnichannel retailers, which have to manage assortments across multiple sales channels. Choice model…
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
Publishing quantitative research in EMJ: Some editorial guidelines and recommendations

At the European Management Journal (EMJ), our mission is to publish manuscripts that challenge “the status quo through critically informed empirical and theoretical investigations, and present the latest thinking and innovative research on major management topics, while still being accessible and interesting to non-specialists” (Muratbekova-Tour…

General Management
By Andreas Strobl, Anabel Fernández-Mesa, Ivan Miroshnychenko, Peren Özturan and Pawel Korzynski
in European Management Journal
February 2025, vol. 43, no.1, pp. 2-9, https://doi.org/10.1016/j.emj.2025.01.001
Publishing quantitative research in EMJ: Some editorial guidelines and recommendations
By Andreas Strobl Anabel Fernández-Mesa Ivan Miroshnychenko Peren Özturan and Pawel Korzynski
in European Management Journal February 2025, vol. 43, no.1, pp. 2-9, https://doi.org/10.1016/j.emj.2025.01.001
Summary
At the European Management Journal (EMJ), our mission is to publish manuscripts that challenge “the status quo through critically informed empirical and theoretical investigations, and present the latest thinking and innovative research on major management topics, while still being accessible and interesting to non-specialists” (Muratbekova-Tour…
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Case studies
More case studies
Case Study
Boosting and sustaining operational excellence

The case explores the principles and challenges of operational excellence through the experience of Magdi Batato, former EVP of Operations at Nestlé. It examines how he implemented Mission-Directed Work Teams (MDWTs) to empower front-line workers, align goals and drive accountability within a collaborative culture. MDWTs, introduced in South Afr…

Change Management Digital Operations
By Luis Vivanco, Carlos Cordon and Magdi Batato
Case reference: IMD-2653, © 2025
Boosting and sustaining operational excellence
By Luis Vivanco Carlos Cordon and Magdi Batato
Case reference: IMD-2653 ©2025
Summary
The case explores the principles and challenges of operational excellence through the experience of Magdi Batato, former EVP of Operations at Nestlé. It examines how he implemented Mission-Directed Work Teams (MDWTs) to empower front-line workers, align goals and drive accountability within a collaborative culture. MDWTs, introduced in South Afr…
Reference IMD-2653
Copyright ©2025
Copyright owner IMD Copyright
Organization Nestlé
Industry Consumer Goods, Food and Beverage;Consumer Goods
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Case Study
Nestlé Health Science: Building a healthy future towards 2030

The board of Nestlé S.A. announced that Anna Mohl would become the CEO of Nestlé Health Science (NHSc) — a global leader in nutritional science — on 1 January 2024. She was delighted to hear about her new position but knew there was little time to celebrate. The pressure was on her to make timely strategic decisions to navigate some operating ch…

Strategy General Management Global Business
By Niccolò Pisani, Elham Pazirandeh-Micol, Karine Richard, Liudmila Ost and Quentin de Rham
Case reference: IMD-7-2636, © 2025
Nestlé Health Science: Building a healthy future towards 2030
By Niccolò Pisani Elham Pazirandeh-Micol Karine Richard Liudmila Ost and Quentin de Rham
Case reference: IMD-7-2636 ©2025
Summary
The board of Nestlé S.A. announced that Anna Mohl would become the CEO of Nestlé Health Science (NHSc) — a global leader in nutritional science — on 1 January 2024. She was delighted to hear about her new position but knew there was little time to celebrate. The pressure was on her to make timely strategic decisions to navigate some operating ch…
Reference IMD-7-2636
Copyright ©2025
Copyright owner IMD Copyright
Organization Nestlé Health Science
Industry Healthcare, Health and Medical Services;Healthcare, Pharmaceuticals
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Case Study
ABN AMRO (B): The challenge of scaling self-organization

The B case picks up at the end of Case A. It’s now autumn 2022. Klaas Ariaans and Eric Jones, leaders within ABN AMRO’s Personal and Business Banking Division had been reflecting on the success of self-organization in their divisions. This new working method gave branches and banking teams more autonomy over how, when and where they worked, as w…

Digital
By Michael R. Wade and Lisa Simone Duke
Case reference: IMD-7-2439, © 2025
ABN AMRO (B): The challenge of scaling self-organization
By Michael R. Wade and Lisa Simone Duke
Case reference: IMD-7-2439 ©2025
Summary
The B case picks up at the end of Case A. It’s now autumn 2022. Klaas Ariaans and Eric Jones, leaders within ABN AMRO’s Personal and Business Banking Division had been reflecting on the success of self-organization in their divisions. This new working method gave branches and banking teams more autonomy over how, when and where they worked, as w…
Reference IMD-7-2439
Copyright ©2025
Copyright owner IMD Copyright
Organization ABN AMRO
Industry Finance and Insurance, Banking
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Case Study
Navigating the negotiation staircase

This technical note introduces the Negotiation Staircase Framework, a comprehensive approach to understanding and managing complex negotiations. The framework presents six distinct levels of negotiation: Set-up, Process Definition, Guiding Principles, Shared Fact-bases, Deal Architecture and Detailed Bargaining. The note explains how skilled ne…

Negotiation Decision Making Stakeholder Management Value Creation
By Michael D. Watkins
Case reference: IMD-2660, © 2025
Navigating the negotiation staircase
By Michael D. Watkins
Case reference: IMD-2660 ©2025
Summary
This technical note introduces the Negotiation Staircase Framework, a comprehensive approach to understanding and managing complex negotiations. The framework presents six distinct levels of negotiation: Set-up, Process Definition, Guiding Principles, Shared Fact-bases, Deal Architecture and Detailed Bargaining. The note explains how skilled ne…
Reference IMD-2660
Copyright ©2025
Copyright owner IMD Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Case Study
Sheng Siong Supermarket in Singapore: A unique values-based advantage?

Founded by Lim Hock Chee in 1985, Sheng Siong has evolved from a humble grocery store into a leading supermarket chain in Singapore, renowned for its cost-effective pricing and commitment to customer satisfaction. Mr Lim’s unique philosophy, which emphasizes self-cultivation, perseverance and positivity, has been instrumental in shaping Sheng Si…

Family Business Customer Centricity Leadership
By Marleen Dieleman, Yunfei Feng and Yu Jing Gan
Case reference: IMD-7-2589, © 2025
Sheng Siong Supermarket in Singapore: A unique values-based advantage?
By Marleen Dieleman Yunfei Feng and Yu Jing Gan
Case reference: IMD-7-2589 ©2025
Summary
Founded by Lim Hock Chee in 1985, Sheng Siong has evolved from a humble grocery store into a leading supermarket chain in Singapore, renowned for its cost-effective pricing and commitment to customer satisfaction. Mr Lim’s unique philosophy, which emphasizes self-cultivation, perseverance and positivity, has been instrumental in shaping Sheng Si…
Reference IMD-7-2589
Copyright ©2025
Copyright owner IMD Copyright
Organization Sheng Siong Group
Industry Consumer Services, Retail
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Case Study
SURFing the TSUNAMI: A framework for assessing and adapting in turbulent times

This technical note introduces two powerful frameworks for navigating complex, rapidly changing business environments: TSUNAMI and SURF. The TSUNAMI framework provides a comprehensive tool for assessing external challenges across seven dimensions: technological disruption, socio-economic shifts, upheaval potential, network vulnerability, acceler…

Future Readiness Agility Business Transformation Leadership
By Michael D. Watkins
Case reference: IMD-7-2629, © 2024
SURFing the TSUNAMI: A framework for assessing and adapting in turbulent times
By Michael D. Watkins
Case reference: IMD-7-2629 ©2024
Summary
This technical note introduces two powerful frameworks for navigating complex, rapidly changing business environments: TSUNAMI and SURF. The TSUNAMI framework provides a comprehensive tool for assessing external challenges across seven dimensions: technological disruption, socio-economic shifts, upheaval potential, network vulnerability, acceler…
Reference IMD-7-2629
Copyright ©2024
Copyright owner IMD Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Knowledge Hub – I by IMD
See more
Article
Putting boardroom gender balance plans to the test

A new law requires large listed companies in the EU to appoint members of the underrepresented gender (usually women) to 33% of all director roles.

Leadership
By Jennifer Jordan and Alexander Fleischmann
in I by IMD
Putting boardroom gender balance plans to the test
By Jennifer Jordan and Alexander Fleischmann
in I by IMD
Summary
A new law requires large listed companies in the EU to appoint members of the underrepresented gender (usually women) to 33% of all director roles.
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
Opportunities for Consumers – Negative Electricity Prices

Subsidies of renewables has led to electricity prices frequently falling to less than zero leading to opportunities for consumers

Sustainability
By Robert Earle and Karl Schmedders
in I by IMD
Opportunities for Consumers – Negative Electricity Prices
By Robert Earle and Karl Schmedders
in I by IMD
Summary
Subsidies of renewables has led to electricity prices frequently falling to less than zero leading to opportunities for consumers
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
Would you get hired today? Actionable steps to widen your talent pool

A deeper understanding of expertise has the potential to transform how you define, assess, and develop the skills every business needs to excel. Take this short quiz to test your organization’s ability to widen its talent pool. A deeper understanding of expertise has the potential to transform how you define, assess, and develop the skills every…

By Lara Carty
in I by IMD
Would you get hired today? Actionable steps to widen your talent pool
By Lara Carty
in I by IMD
Summary
A deeper understanding of expertise has the potential to transform how you define, assess, and develop the skills every business needs to excel. Take this short quiz to test your organization’s ability to widen its talent pool. A deeper understanding of expertise has the potential to transform how you define, assess, and develop the skills every…
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
People, Culture, and Strategy – The Boards Role

#post_excerptHannele Jakosuo-Jansson of Neste and Finnair shared key insights on board roles in CEO transitions and culture shifts with IMD’s High Performance Boards program.

Board Business Transformation Strategy
By Didier Cossin and Yukie Saito
in I by IMD
People, Culture, and Strategy – The Boards Role
By Didier Cossin and Yukie Saito
in I by IMD
Summary
#post_excerptHannele Jakosuo-Jansson of Neste and Finnair shared key insights on board roles in CEO transitions and culture shifts with IMD’s High Performance Boards program.
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
6 new roles for marketing managers utilizing AI

As AI systems become increasingly adept at generating creative content across multiple modalities, Michael Yaziji identifies six new roles the marketing manager can undertake to become the orchestrator of an infinitely productive AI team. As AI systems become increasingly adept at generating creative content across multiple modalities, Michael Y…

By Michael Yaziji
in I by IMD
6 new roles for marketing managers utilizing AI
By Michael Yaziji
in I by IMD
Summary
As AI systems become increasingly adept at generating creative content across multiple modalities, Michael Yaziji identifies six new roles the marketing manager can undertake to become the orchestrator of an infinitely productive AI team. As AI systems become increasingly adept at generating creative content across multiple modalities, Michael Y…
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Video
Valmet – Pasi Laine – CEO Dialogue

A relentless focus on accountability and continuous improvement transformed Valmet from an underdog into an industry leader in a decade. Pasi Laine tells Jean-François Manzoni how it was done.

Leadership
By Jean-François Manzoni
in I by IMD
Valmet – Pasi Laine – CEO Dialogue
By Jean-François Manzoni
in I by IMD
Summary
A relentless focus on accountability and continuous improvement transformed Valmet from an underdog into an industry leader in a decade. Pasi Laine tells Jean-François Manzoni how it was done.
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Insights for practitioners
See more
Article
Putting boardroom gender balance plans to the test

A new law requires large listed companies in the EU to appoint members of the underrepresented gender (usually women) to 33% of all director roles.

Leadership
By Jennifer Jordan and Alexander Fleischmann
in I by IMD
Putting boardroom gender balance plans to the test
By Jennifer Jordan and Alexander Fleischmann
in I by IMD
Summary
A new law requires large listed companies in the EU to appoint members of the underrepresented gender (usually women) to 33% of all director roles.
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
Opportunities for Consumers – Negative Electricity Prices

Subsidies of renewables has led to electricity prices frequently falling to less than zero leading to opportunities for consumers

Sustainability
By Robert Earle and Karl Schmedders
in I by IMD
Opportunities for Consumers – Negative Electricity Prices
By Robert Earle and Karl Schmedders
in I by IMD
Summary
Subsidies of renewables has led to electricity prices frequently falling to less than zero leading to opportunities for consumers
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
Would you get hired today? Actionable steps to widen your talent pool

A deeper understanding of expertise has the potential to transform how you define, assess, and develop the skills every business needs to excel. Take this short quiz to test your organization’s ability to widen its talent pool. A deeper understanding of expertise has the potential to transform how you define, assess, and develop the skills every…

By Lara Carty
in I by IMD
Would you get hired today? Actionable steps to widen your talent pool
By Lara Carty
in I by IMD
Summary
A deeper understanding of expertise has the potential to transform how you define, assess, and develop the skills every business needs to excel. Take this short quiz to test your organization’s ability to widen its talent pool. A deeper understanding of expertise has the potential to transform how you define, assess, and develop the skills every…
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
People, Culture, and Strategy – The Boards Role

#post_excerptHannele Jakosuo-Jansson of Neste and Finnair shared key insights on board roles in CEO transitions and culture shifts with IMD’s High Performance Boards program.

Board Business Transformation Strategy
By Didier Cossin and Yukie Saito
in I by IMD
People, Culture, and Strategy – The Boards Role
By Didier Cossin and Yukie Saito
in I by IMD
Summary
#post_excerptHannele Jakosuo-Jansson of Neste and Finnair shared key insights on board roles in CEO transitions and culture shifts with IMD’s High Performance Boards program.
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Article
6 new roles for marketing managers utilizing AI

As AI systems become increasingly adept at generating creative content across multiple modalities, Michael Yaziji identifies six new roles the marketing manager can undertake to become the orchestrator of an infinitely productive AI team. As AI systems become increasingly adept at generating creative content across multiple modalities, Michael Y…

By Michael Yaziji
in I by IMD
6 new roles for marketing managers utilizing AI
By Michael Yaziji
in I by IMD
Summary
As AI systems become increasingly adept at generating creative content across multiple modalities, Michael Yaziji identifies six new roles the marketing manager can undertake to become the orchestrator of an infinitely productive AI team. As AI systems become increasingly adept at generating creative content across multiple modalities, Michael Y…
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Video
Valmet – Pasi Laine – CEO Dialogue

A relentless focus on accountability and continuous improvement transformed Valmet from an underdog into an industry leader in a decade. Pasi Laine tells Jean-François Manzoni how it was done.

Leadership
By Jean-François Manzoni
in I by IMD
Valmet – Pasi Laine – CEO Dialogue
By Jean-François Manzoni
in I by IMD
Summary
A relentless focus on accountability and continuous improvement transformed Valmet from an underdog into an industry leader in a decade. Pasi Laine tells Jean-François Manzoni how it was done.
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Book
GAIN: Demystifying GenAI for office and home

Understand how GenAI is different from other tech innovations and what you can do to harness its power. This book argues that GenAI represents a genuine paradigm shift in technological innovation. The authors, the hosts of the popular podcast ‘Mike & Amit Talk Tech’, combine academic rigor with practical business insights, incorporating perspect…

Technology Management Artificial Intelligence Innovation
By Michael R. Wade and Amit M. Joshi
Published by Independently published, © 2025
GAIN: Demystifying GenAI for office and home
By Michael R. Wade and Amit M. Joshi
Published by Independently published ©2025
Summary
Understand how GenAI is different from other tech innovations and what you can do to harness its power. This book argues that GenAI represents a genuine paradigm shift in technological innovation. The authors, the hosts of the popular podcast ‘Mike & Amit Talk Tech’, combine academic rigor with practical business insights, incorporating perspect…
Copyright ©2025
Copyright owner External Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Book
Leading the sustainable business transformation: A playbook from IMD

Based on extensive research conducted in the past several years at the International Institute for Management Development in Switzerland (IMD), Leading the Sustainable Business Transformation: A Playbook from IMD helps readers understand why sustainability matters, what it involves, how it fits with corporate strategy and how to implement it acc…

Business Transformation Sustainability Organizational Design
Edited by Julia Katharina Binder and Knut Bjarne Haanaes
Published by Wiley, © 2025
Leading the sustainable business transformation: A playbook from IMD
By Julia Katharina Binder and Knut Bjarne Haanaes
Published by Wiley ©2025
Summary
Based on extensive research conducted in the past several years at the International Institute for Management Development in Switzerland (IMD), Leading the Sustainable Business Transformation: A Playbook from IMD helps readers understand why sustainability matters, what it involves, how it fits with corporate strategy and how to implement it acc…
Copyright ©2025
Copyright owner External Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Book
Care, dare, share: The secure base coach

In response to the increasing demands of today’s fast-paced, adverse environments, Care, Dare, Share: The Secure Base Coach was developed to help individuals, teams, and organizations thrive. This guide focuses on a transformative approach to coaching that emphasizes resilience, creativity, and adaptive thinking. The playbook provides practical …

Coaching Talent Management Organizational Learning
By Susan Goldsworthy
Published by International Institute for Management Development, © 2024
Care, dare, share: The secure base coach
By Susan Goldsworthy
Published by International Institute for Management Development ©2024
Summary
In response to the increasing demands of today’s fast-paced, adverse environments, Care, Dare, Share: The Secure Base Coach was developed to help individuals, teams, and organizations thrive. This guide focuses on a transformative approach to coaching that emphasizes resilience, creativity, and adaptive thinking. The playbook provides practical …
Copyright ©2024
Copyright owner IMD Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Book
The family business book

Families are the most prevalent type of business owners in any global economy. But succeeding across generations is tricky, and only a few continue to prosper across generations. The Family Business Book is your comprehensive guide to building a strategy for your entrepreneurial family to prosper now and thrive across generations into the future…

Family Business Global Business Entrepreneurship
By Alfredo De Massis and Emanuela Rondi
Published by Pearson Education, © 2024
The family business book
By Alfredo De Massis and Emanuela Rondi
Published by Pearson Education ©2024
Summary
Families are the most prevalent type of business owners in any global economy. But succeeding across generations is tricky, and only a few continue to prosper across generations. The Family Business Book is your comprehensive guide to building a strategy for your entrepreneurial family to prosper now and thrive across generations into the future…
Copyright ©2024
Copyright owner External Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Book
IMD World Competitiveness Yearbook: 2024

The IMD World Competitiveness Ranking (WCR) is a renowned tool for assessing the competitiveness of economies worldwide. This year, IMD’s World Competitiveness Center (WCC) has expanded its scope to include Ghana, Nigeria, and Puerto Rico. The incorporation of the former two is part of a deliberate strategy to incorporate more African economies …

Competitiveness Economics Data Analytics
By Arturo Bris, Christos Cabolis, José Caballero, Fabian Grimm, William Milner, Chinar Sharma and Alice Tozer
Published by International Institute for Management Development, © 2024
IMD World Competitiveness Yearbook: 2024
By Arturo Bris Christos Cabolis José Caballero Fabian Grimm William Milner Chinar Sharma and Alice Tozer
Published by International Institute for Management Development ©2024
Summary
The IMD World Competitiveness Ranking (WCR) is a renowned tool for assessing the competitiveness of economies worldwide. This year, IMD’s World Competitiveness Center (WCC) has expanded its scope to include Ghana, Nigeria, and Puerto Rico. The incorporation of the former two is part of a deliberate strategy to incorporate more African economies …
Copyright ©2024
Copyright owner IMD Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications

Book
The circular business revolution: A practical framework for sustainable business models

This practical book will help you transform your business from a linear “take-make-waste” approach into one that is sustainable, circular, but also profitable, resilient, and competitive.

Sustainability Organizational Design
By Julia Katharina Binder and Manuel Braun
Published by Pearson, © 2024
The circular business revolution: A practical framework for sustainable business models
By Julia Katharina Binder and Manuel Braun
Published by Pearson ©2024
Summary
This practical book will help you transform your business from a linear “take-make-waste” approach into one that is sustainable, circular, but also profitable, resilient, and competitive.
Copyright ©2024
Copyright owner External Copyright
Available Languages English
Contact

Research Information & Knowledge Hub for additional information on IMD publications