Nestlé’s PPP strategy (B): Nescafé in West Africa

Jan, a seasoned VP, faces the challenge of leading a critical summit in Singapore post-acquisition. Amid cultural complexities, she seeks guidance to unite diverse stakeholders and drive successful integration.

Four tips to market to women more effectively and reach, engage and convert female consumers who make 80% to 85% of all purchasing decisions.

The ways popular frameworks are used fall short in today’s rapidly changing environment. Here is a new way to make better-informed strategic choices.

Bossard, a Swiss company founded in 1731, has successfully transitioned from a product-centric approach to one that offers services and solutions. It has achieved significant revenue growth despite economic challenges. Its brand promise, “proven p...

99designs.com is a global platform connecting freelance designers with potential clients. The case study examines the potential impact of generative AI on 99designs’ business model. The platform uses a crowdsourcing approach that invites designers...

Test your knowledge on ESG governance with our fun quiz! Learn how strong governance drives environmental and social success in investing. Take it now!

Discover how Paris overcame uncertainty to successfully host the 2024 Olympics, demonstrating crisis management, leadership and excellent commercial expertise.

Companies desperately in need of a turnaround in fortunes should take inspiration from the 2008 rescue mission by the then-new Ford boss Alan Mulally.

Panelists debate the next US administration’s policy on China

COVID-19 challenges the value systems of family firms and urges them to adapt their behaviors, affecting their identities. This study aims to explore how and why family businesses strategically respond to challenges to their identity during COVID-...