IMD business school for management and leadership courses
Harness the power of generative and agentic AI for your business
Generative AI for Business Sprint
Harness the power of generative and agentic AI for your business
This Sprint helps you understand how generative and agentic AI can be applied in real business contexts. You’ll explore how AI is evolving from simple assistants to goal-driven agents that can plan and act, learn where AI delivers real value, and how to avoid common implementation traps. Through real-world examples and current industry developments, you’ll get practical insights into ethical and social considerations, attribution and plagiarism, IP and copyright risks, and emerging regulatory trends shaping responsible AI adoption.
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1The what: Demystifying AI and machine learning
- Understand exactly what Artificial Intelligence is today.
- Learn the difference between AI and Machine Learning (ML).
- Discover the different types of ML.
- Get an intuitive understanding of how a Neural Network works.
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2The why: Business applications of AI
- What AI can do for you and your business.
- Taking AI from the lab to practice.
- Learn about the types of problems AI can solve in real life.
- See actual, cutting-edge applications of AI.
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3The how: Driving successful AI implementation
- AI implementation traps.
- Technology and infrastructure for successful AI implementation.
- Using AI for complex decision making.
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4The catch: Ethical AI, regulations and governance
- The potential negative consequences of AI.
- The root causes of unethical AI applications.
- Regulatory landscape and upcoming developments in AI regulations.
- The importance of governing AI in your organization.
Senior executives looking to stay on top of the latest technology trends and gain a better understanding of the different applications of AI.
You are looking to create or expand your business into the field of artificial intelligence and machine learning.
Professionals looking to upskill and advance in their career with the recent advancement in applications of AI in business.
Schedule overview
All live sessions are recorded and will be available for replay on the learning platform.
- Understand what is ‘Artificial Intelligence’ today
- Learn the difference between AI and “Machine Learning”
- Discover the different types of ML
- Get an intuitive understanding of how a Neural Network works
- What can AI do for you and your business
- Taking AI from the lab to practice
- Learn about the types of problems AI can solve in real life
- Discover cutting-edge applications of AI
- AI implementation traps
- Technology and infrastructure for successful AI implementation
- Using AI for complex decision making
- The potential negative consequences of AI
- The root causes of unethical AI applications
- Regulatory landscape and upcoming developments in AI regulations
- The importance of governing AI in your organization


Get exclusive access to IMD ChatGPT
Personalized learning that extends beyond the program.
Generative AI Sprint is “AI powered” with exclusive access to IMD ChatGPT during and after the program.
Ask follow-up questions and engage in specific areas relevant to your industry or personal situation.
IMD’s ChatGPT is trained on program sessions as well as IMD broader expertise.
“Organizations struggle to identify optimal AI strategies and how to implement them. Demystifying Machine Learning and understanding its uses and limitations is crucial to organizational success.”
Amit Joshi is Professor of AI, Analytics and Marketing Strategy. He specializes in helping organizations use artificial intelligence and develop their big data, analytics, and AI capabilities. An award-winning professor and researcher, he has extensive experience of AI and analytics-driven transformations in industries such as banking, fintech, retail, automotive, telecoms, and pharma.
Joshi believes that no organization’s digital transformation is complete until they really understand their…
Amit Joshi is Professor of AI, Analytics and Marketing Strategy. He specializes in helping organizations use artificial intelligence and develop their big data, analytics, and AI capabilities. An award-winning professor and researcher, he has extensive experience of AI and analytics-driven…
Amit Joshi is Professor of AI, Analytics and Marketing Strategy. He specializes in helping organizations use artificial intelligence and develop their big data, analytics, and AI capabilities. An award-winning professor and researcher, he has…
“We’re entering the Agentic AI era, shifting from systems that generate to agents that act. Companies that embrace this shift will gain a decisive competitive edge, transforming speed and autonomy into strategic advantage.”
Mikołaj Jan Piskorski, also known as Misiek, is Professor of Digital Strategy, Analytics and Innovation and Dean of Executive Education, responsible for custom, open, advisory, talent, online, and coaching programs, impact measurement, publishing and marketing at IMD. He is an expert on digital strategy, platform strategy, and the process of digital business transformation. He works with companies in various industries across the globe to support them through digital transformation.
Piskorski…
Mikołaj Jan Piskorski, also known as Misiek, is Professor of Digital Strategy, Analytics and Innovation and Dean of Executive Education, responsible for custom, open, advisory, talent, online, and coaching programs, impact measurement, publishing and marketing at IMD. He is an expert on digital…
Mikołaj Jan Piskorski, also known as Misiek, is Professor of Digital Strategy, Analytics and Innovation and Dean of Executive Education, responsible for custom, open, advisory, talent, online, and coaching programs, impact measurement, publishing…
What is IMD Sprint?
IMD Sprint is a fast-paced online learning program delivered in short, highly engaging sessions. Each Sprint includes faculty-led, live virtual sessions (approx. 4 x 1h per week) as well as high quality pre-recorded multimedia content you can watch at your own pace. The total time commitment is approx 1-2 hours per day over 2 weeks. You receive IMD certification on successful completion.
How a Sprint works
After registration, you’ll gain access to IMD online learning portal to set up your profile and complete any necessary pre-work. On the program start date, you’ll be able to access the links to the live virtual sessions, review pre-recorded materials, engage with fellow participants, and work on your project (if applicable).
Interact with faculty and guest speakers
Engage with high-quality content, available to watch at your own pace
Gain insights from your cohort
Turn learning into your own action plan